Online Course Academy 2.0
An academy that earns. Professionalizing football organizations in practice.
My goal? To take 500 football organizations in Poland to a higher organizational and financial level.
It’s getting harder
A few years ago all you needed was a pitch, a coach, and Facebook. And kids came.
Parents were grateful. The academy grew.
Today?
There are more and more football organizations.
Kids… well, they’re not increasing at the same pace.
Parents are more demanding.
Top-level clubs are moving down into grassroots and attract people with their brand.
Local academies have learned to operate properly – at least at a basic standard.
And everyone is doing… the same thing.
You don’t stand out – you’re just surviving. You disappear in the crowd of similar academies.
And yet, you keep working… with no results.
I have a proven solution
I didn’t start with a big office, a team, or investors.
I started like most of us – with a love for football and… business.
Over time, we reached 1,600 kids training simultaneously in 16 locations.
Was it a coincidence?
No.
It was standardized work, hundreds of mistakes, and thousands of hours spent improving processes.
Accidental success? No, I prefer to design it.
I leave nothing to chance. I know what needs to be done to achieve goals in this environment.
That’s how, combining my football business experience, I created a course that isn’t just theory – it’s pure practice with checklists, procedures, document templates, action plans, and examples.
What’s inside?
10h+ of material
Dozens of ready-made processes and procedures
A professional budget Excel
60+ practical tasks to implement right away
10+ ready-to-use tools, reports, calculators
8 complete audits in 8 areas
2 “starter packs” – for coaches and parents
Academy rules
10 chapters guiding you step by step
Checklists and worksheets that will really ease your workload
An implementation plan for your academy
Examples you’ll receive:
Budget Excel
Seasonal Gantt chart
Audits
Starter packs
many other tools
Course agenda – what will we do together step by step?
We start with you – yes, you.
Not with marketing. Not with a season plan. First, you.
Because if you don’t manage your time, energy, and direction – the rest will fall apart.
We’ll analyze how you operate as a leader today. We’ll organize your day. You’ll learn to manage yourself before you manage a team.
You are the captain of this ship. First you put on your oxygen mask. Then you help others.
Environment – who are you really doing this for?
We’ll zoom out. You’ll stop guessing.
You’ll create clear personas of parents, players, local partners. You’ll learn what really bothers them, what motivates them, what they expect – and how to use that.
Without this, your actions are fortune-telling.
Finances – the end of “somehow it adds up.”
I’ll show you how to control your budget, plan revenue, and keep expenses under control.
No more “chipping in because the kids are happy.”
We’ll organize costs, payments, and budget leaks.
The budget will become your friend. Seriously.
Sales – because without it there’s no academy.
We won’t “sell training.” We’ll design a full sales process – from recruitment to partnerships and financing models.
Sales will stop being a “dirty word.”
And sign-ups? You’ll be ready.
Administration – the hidden time-eater.
Maybe today you do everything yourself – payments, lists, emails, documents…
I’ll show you how to automate and organize it in one place.
No more chaos, mistakes, and repeating the same things over and over.
Marketing – but only the kind that works.
We won’t be making TikToks only your aunt and neighbor will watch.
We’ll create meaningful, consistent communication – tailored to your academy. Online and locally.
There will be a strategy. And results.
Communication – how not to go crazy with parents.
WhatsApp messages. 123 phone calls a day. Misunderstandings. Stress. We’ll fix it. Automate communication. Implement a system. You’ll regain peace of mind – and parents will thank you for it.
Team – because you can’t do it alone.
Coaches, coordinators, partners – without them, an academy doesn’t work.
I’ll show you how to choose them, support them, and motivate them.
We’ll build a team that wants to do this with you, not because they “have to.”
And you’ll learn to delegate – once and for all.
Strategy and planning – so you know where you’re going.
Working without a plan is… well, you know. We’ll set goals. Break them down over time. Create seasonal, annual, and long-term strategies. Your academy will start to look like an organization, not a daily juggling act.
Organization – everything in its place
At the end, we’ll look at the big picture.
Because even with great goals, a team, and finances – without proper project management, it all falls apart.
Here we’ll cover:
- what strategy is, how to plan it, and translate it into reality
- how to manage projects so your team takes responsibility
- how to plan and execute tasks that bring you closer to your goals
Academy Rules – the foundation of the whole system
Without written rules, everything is guesswork. Here we’ll create a document that organizes:
- how the academy operates
- what values matter to you
- rules of cooperation, communication, attendance, payments, behavior, etc.
This isn’t just “regulations.” It’s the academy’s policy. Something that makes life easier for you, your team, and parents.
Coach’s Starter Pack – clarity, one common goal
A coach isn’t just someone who runs training. They’re the most important person in the organization.
That’s why they’ll get:
- clearly defined responsibilities
- communication guidelines
- rules and values
- formats for working with the team and parents
Thanks to this, you won’t have to explain every task individually.
Parent’s Starter Pack – no more 123 calls a day
Not every problem needs to come to you. Thanks to this starter pack, parents will understand:
- how you operate
- where to find information
- what they can and can’t do
- rules for communication, withdrawals, payments
The effect? Fewer nerves, fewer calls, more peace. Happier parents.
Who is this course for?
1
Academy owners who want to regain time and control over their organization
2
Managers who are starting to build their structure
3
Coordinators who want to move from chaos to a practical system
4
Those tired of putting out fires and wanting to act strategically
How do I know all this?
12 years in the football environment
from coaching to managing large structures.
1,600 kids training at once
in my academies – across 16 locations.
Hundreds of academies and schools
analyzed – their successes and mistakes.
Business experience
beyond the pitch.
Owner of a tech company for the football environment
used today by over 30,000 teams.
Regular conversations with academy owners and managers – every week.
This is not a standard online training
It won’t just be theory. There will be tasks, excels, checklists, procedures.
There will be work. A lot of work.
After this course, your academy will start working like a real professional organization.
Not a hobby project.
And most importantly: it will start to make financial sense.
The price of the course is about the cost of:
– 5 new players
staying for a few months
–2 days of your team’s work
saved thanks to automation
– 0.5 of a sponsor
who might come if you had a better sales system
– Dozens of your own working hours
And I guarantee that with the course you will:
Save dozens of hours
Gain many new players
Extend customer lifetime value
Build a team that stays longer with you
Only for course participants: access to a mastermind group
By buying the course, you join a closed mastermind group created only for participants – a place where ideas and strategies are born that give you a real competitive edge.
And additionally… something special for the first 50 people
The first 50 people who join the course will also get the possibility to redistribute it.
You’ll receive your unique affiliate link and a management panel, where you can see exactly:
– who bought the course through your referral
– how much you’ve earned so far
– how much you can still earn
This is your first additional income stream – and inside the course, you’ll find many more practical solutions like this.
For every purchase through your link, you get:
500 PLN
Don’t wait – because if I reach your contacts first… you won’t have time to monetize them 😉
Frequently Asked Questions
I don’t have an academy yet. Is this course for me?
Yes! This is actually the perfect moment – to start with a ready-made system instead of learning from mistakes (and late-night calls from parents at 10:30 PM).
I already have an academy and have been running it for years. Will I find anything new here?
Yes – there are practical strategies and tools you can implement regardless of your experience.
I’m not good with Excel. Will I manage?
Yes – everything is explained step by step.
Do I need to implement everything right away?
No – The course works like a roadmap. You can implement at your own pace. But once you work through it - your academy will grow immensely.
How long will it take to complete the course?
Depends on your pace, but the material is structured to let you implement step by step. The course length is 20 hours.
What if I don’t have time?
Then you especially need this course – to get that time back.
How long do I have access to the course?
Exactly a year. After that you'll lose access.
